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Mazda dealership in Racine, WI

In 1956 Gordon F. Boucher started as a car salesman. Two decades later, he started a dealership of his own, and now it has spawned multiple dealerships all across Southern Wisconsin. We are still a family-owned business, and we are still ready to work with you! Our dealerships have grown because we believe in supporting our customers. We ride with you every mile, and we’ve been doing it for over 40 years. Let us show you the Boucher way of doing things.

We are proud to serve the customers with the Mazda brand right here in Racine. This wonderful location allows us to serve a wide range of other cities, towns, and communities too including Milwaukee, Kenosha, Greenfield, and even Waukegan, IL. Come out to see us and learn about all that we have to offer!

Department hours

9601 Washington Ave., Racine, WI 53406

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Find your dream Mazda

Do you want to try a Mazda model? You owe it to yourself, and Frank Boucher Mazda of Racine is prepared to get you behind the wheel for a test drive. We have all the models that you want including the Mazda3, Mazda5, Mazda CX-3, Mazda CX-5, Mazda CX-9, and even the Mazda MX-5 Miata. You can browse through all that we have to offer on person or even online. You can also get pre-approved for financing by clicking the link below.

Get Approved

We're here for whatever you need

Our dealership is not just a new car dealership. We are truly here for you whatever you need. We have a large inventory of pre-owned vehicles that includes both Mazda models as well as used models from other brands too. We also have a full service department that can handle anything from basic maintenance to major repairs. You can even schedule your service appointment online right now by clicking the link below.

Schedule Service